Featured image: Anthony Quintano / CC BY 2.0
Mark Zuckerberg’s signature watch is the Greubel Forsey Hand Made 1, a hand-finished white gold timepiece worth approximately $895,000. But the Meta CEO’s collection spans the full spectrum — from an ultra-rare F.P. Journe to a $120 Casio G-Shock he uses as a daily beater. Here is every confirmed timepiece Zuckerberg has been seen wearing.
Mark Zuckerberg Watch: Quick Facts
| Full name | Mark Elliot Zuckerberg |
|---|---|
| Known as | Zuck, Mark Z |
| Headline watch | Greubel Forsey Hand Made 1 (white gold) |
| Also confirmed | Patek Philippe 5236P-010, F.P. Journe FFC, De Bethune DB28XS, Casio G-Shock |
| Approximate range | $120 – ~$895,000+ |
| Collecting style | Independent watchmaking, haute horlogerie, hand-finishing |
The Greubel Forsey Hand Made 1
On 7 January 2025, Mark Zuckerberg appeared in a social media post wearing a watch that sent the horology community into a frenzy: a Greubel Forsey Hand Made 1 in white gold. The Hand Made 1 is among the most labour-intensive timepieces in production today. Geneva-based independent manufacture Greubel Forsey employs a single master watchmaker to build each movement almost entirely by hand, requiring roughly 6,000 hours of work over five years per piece.

| Reference | Hand Made 1 (white gold) |
|---|---|
| Case | White gold, 43.5 mm |
| Movement | GF Hand Made 1, hand-wound, tourbillon |
| Approximate retail | ~$895,000 |
| Annual production | Fewer than 10 pieces per year |
| Confirmed worn | January 2025 |
At roughly $895,000, the Hand Made 1 is one of the most expensive watches in regular production — and one of the rarest. Each dial is decorated using historical techniques including perlage, anglage, and rose engine turning. The movement itself features a tourbillon regulator with the cage and bridges shaped and hand-finished over hundreds of hours. Zuckerberg’s white gold variant features a distinctive stepped dial construction visible through the exhibition caseback.
The choice of Greubel Forsey is telling. Unlike Patek Philippe or Rolex — brands that carry enormous name recognition — Greubel Forsey occupies the sharp end of independent watchmaking, with a collector base that is knowledgeable and deliberately small. It is a purchase that signals genuine horological interest rather than status display.
Patek Philippe 5236P-010: The Platinum Perpetual Calendar
In September 2024, Zuckerberg’s Instagram feed offered a close-up view of a Patek Philippe 5236P-010, the brand’s in-line perpetual calendar in platinum. The 5236P-010 represents Patek’s modern approach to perpetual calendar watchmaking, with a linear display of day, date, and month arranged across the dial in a single horizontal register rather than the traditional sub-dial arrangement.
| Reference | 5236P-010 |
|---|---|
| Case | Platinum, 41 mm |
| Complication | In-line perpetual calendar, 24-hour display |
| Movement | Calibre 31-260 REG QA 24H |
| Approximate retail | ~$141,405 |
| Confirmed worn | September 2024 |
The movement at the core — calibre 31-260 REG QA 24H — took seven years to develop. Its linear perpetual calendar mechanism required Patek’s engineers to rethink the display architecture from scratch rather than adapt an existing layout. The result is a cleaner, more legible dial than traditional perpetual calendars, with the day, date, and month aligned at a glance without sub-dials competing for attention.
The 5236P-010 retails for approximately $141,405, which makes it relatively accessible by Patek’s grand complication standards. Its steel-grey dial and platinum case give it a cool, contemporary character that fits Zuckerberg’s preference for understated aesthetics. It was available in limited supply after launch, and secondary-market prices have risen since.
F.P. Journe, De Bethune, and the Independent Watchmaking Scene
Zuckerberg has been spotted wearing an F.P. Journe Chronomètre Bleu FFC, one of the most coveted references from independent watchmaker François-Paul Journe. The FFC has been valued at between $850,000 and $900,000 at specialist auction. F.P. Journe produces fewer than 1,200 watches per year across all references, and acquiring certain references depends largely on an existing relationship with the brand or its authorised dealers.
His De Bethune DB28XS — a titanium tonneau-cased watch with a sky-blue spherical moon-phase and a spun silicon dial — retails for approximately $99,000 and represents De Bethune’s most wearable grand complication reference. At just 39.5 mm, the DB28XS is sized for the wrist rather than the display case, and its combination of avant-garde aesthetics with serious mechanical content places it firmly in the independent watchmaking tradition Zuckerberg appears to favour.
In May 2026, the watch community noted Zuckerberg wearing what appeared to be a George Daniels Anniversary Watch, a piece attributed to the late British master watchmaker George Daniels, whose works routinely exceed $1 million at auction. Daniels hand-built each movement himself using techniques he developed over decades, and the Anniversary represents one of his most significant references. If confirmed, it would represent the highest-value individual timepiece in Zuckerberg’s known collection.
The $120 Casio G-Shock: His Everyday Beater
Alongside his high-watchmaking pieces, Zuckerberg has openly worn a Casio G-Shock GA-2100WS-7A, a quartz sport watch retailing for approximately $120. The GA-2100 — sometimes called the “CasiOak” for its resemblance to the Audemars Piguet Royal Oak’s octagonal bezel — is a mass-market favourite for its shock resistance, 200-metre water resistance, and thin profile that sits low on the wrist.
| Reference | GA-2100WS-7A |
|---|---|
| Type | Quartz, analogue-digital |
| Case | Carbon composite resin, 45.4 mm |
| Water resistance | 200 m |
| Approximate retail | ~$120 |
Zuckerberg wearing a $120 watch while also owning a Greubel Forsey Hand Made 1 is a striking contrast. The G-Shock functions as a utility instrument rather than a statement piece — it tracks time, withstands physical activity, and disappears onto the wrist without demanding attention. It is worth noting that the GA-2100 is itself technically accomplished, with a composite carbon structure that absorbs shock better than many far more expensive alternatives.
Where to buy
Compare the same watch on both sites: eBay for pre-owned and vintage pieces, Amazon for new stock.
Casio G-Shock GA-2100WS-7A
Patek Philippe 5236P Perpetual Calendar Alternative
Prices and availability change; check the listing before you buy.
FAQ: Mark Zuckerberg Watches
What is Mark Zuckerberg’s most expensive watch?
Zuckerberg’s most expensive confirmed watch is the Greubel Forsey Hand Made 1 in white gold, worth approximately $895,000. If his George Daniels Anniversary Watch sighting from May 2026 is confirmed, it would likely surpass that figure — Daniels pieces routinely exceed $1 million at auction.
What watch does Mark Zuckerberg wear every day?
Zuckerberg’s everyday watch appears to be a Casio G-Shock GA-2100WS-7A, which retails for approximately $120. He has been photographed wearing it in casual settings, in contrast to his high-value collection pieces which appear for specific events or in social media posts.
Does Mark Zuckerberg collect watches?
Yes. Zuckerberg has assembled a collection that includes Greubel Forsey, F.P. Journe, De Bethune, Patek Philippe, and Casio. His apparent focus on hand-finishing and mechanical complexity — especially among independent manufacturers — suggests a knowledgeable collector’s approach rather than status-driven acquisition.
What Patek Philippe does Mark Zuckerberg wear?
Zuckerberg has been confirmed wearing the Patek Philippe 5236P-010, the brand’s in-line perpetual calendar in platinum. The reference features a linear display of day, date, and month on a 41 mm platinum case, retailing for approximately $141,405.
Sources
- Greubel Forsey – Hand Made 1 official page
- Patek Philippe – 5236P-010 Perpetual Calendar
- Hodinkee – Watch journalism and market coverage
- Fratello Watches – Independent watch coverage
- Casio – G-Shock GA-2100WS-7A product page